THE SUSTAINABLE DEVELOPMENT GOALS: WHAT MAKES A UNIVERSAL AGENDA
The new Sustainable Development Goals Fund report on Universality and the SDGs is compelling to the private
sector for a number of reasons. Namely, it lays out the notion that the Sustainable Development Goals (SDGs) are important to
business, whether they are fully knowledgeable about the 17 goals, the
relevance to their business - or more importantly - how to integrate the 169
targets into existing reporting and environmental, social and governance (ESG)
frameworks.
When it comes to sustainable development, large companies are often too
myopically focused perhaps intuitively on their own balance sheets, and in many
cases on the needs of their shareholders. However, with the new SDGs now firmly
in place, companies are slowly but surely looking at development through a
larger and more comprehensive lens. They are also eager to clearly identify the
common principles that can help them align their core business or corporate responsibility
strategies within the context of the SDGs.
Companies like ours at Ferrovial have recently worked to integrate our Corporate
Social Responsibility (CSR) plan into the larger SDG Framework into what we
call Plan 20.19, which covers the years from 2017-2019. And like
many companies in this space, we are eager to use resources more effectively
and play a relevant part in the new Sustainable Development Agenda.
For us - as a growing global provider of sustainable infrastructure and
services focused on building roads, tolls, and airports - taking the SDGs into
account in our long-term strategy is something we have done voluntarily. We are
convinced that companies (both large and small) who fail to do so will get left
behind, their reputation may be affected and they may lose valuable business
opportunities.
So how did we get started? To begin with, we focused on a number of
goals where we felt that our company could have a clear impact:
First,
in the area of population growth: According to the United Nations (UN),
more than 6 billion people will live in large cities by 2045. We believe that
this trend will contribute to an increase in the demand for new social and transport infrastructure, as well as in the demand of services
to counter challenges such as traffic congestion and environmental degradation.
Second,
exploring the effects of climate change: We know that growing global levels of
carbon dioxide (CO2) emissions have a direct influence on our day-to-day
business. For example, while individual people’s mobility generates close to 25
percent of total global emissions, cities and buildings generate more than 30
percent of global greenhouse gas (GHG) emissions. So looking forward, as we
continue to construct key infrastructure projects, no matter what type - it
becomes increasingly important to provide more environmentally sustainable
solutions.
For us, the clear framework of the SDGs provides an overarching
perspective and an effective way to continue to measure progress within our
industry. We have also identified that there is ample opportunity for us to
work to leverage our strengths and to contribute to the new Development Agenda
and promote better living conditions for society as a whole.
Looking forward, we see numerous opportunities to continue to
concentrate on the SDGs associated with our core business, although we know
that our various business activities - for example, devising clean water
solutions and building partnerships - indirectly cut across all 17 SDGs.
More importantly, as we continue to collaborate with partners such as
the UN and national governments in this global effort, it is clear that the
momentum and ultimate success of the goals must also involve new stakeholders
and partnerships. And the “universal” nature of the goals will require that
enterprises of all sizes take actionable steps to align with goals linked to
their business strategy.
The beauty of the goals is that they allow companies to report
information on sustainable development performance using common indicators and
a shared set of priorities. For now, Ferrovial will focus on contributing to
three of these SDGs: SDG 6: Clean water and sanitation; SDG 9:
Industry, innovation and infrastructure; and SDG 11: Sustainable cities
and communities.
By prioritizing these goals, we believe we will be on the right path to
meet our own corporate sustainability mission. Adding to this, we have worked
closely with a number of community focus groups to build on these aspirations
and make clear operational decisions such as:
Boost
uptake of renewable energy and purchase of “green” products.
Make a
public commitment to reduce relative emissions by 35.41 percent by 2020.
Implement
a methodology to measure our Water Footprint and offset our water consumption
with social development projects in Latin America and Africa.
Search
for solutions to improve living standards in large cities.
Finally, working closely with our colleagues at the Sustainable
Development Goals Fund, specifically as part of the Private Sector Advisory Board,
we have also contributed to a larger interactive dialogue on how the UN and
varied agencies can collaborate and best advocate for the new SDGs. As such we
have also devised plans for other projects including in Colombia, linked to our
core business that will provide reliable, affordable and sustainable access to
water and sanitation services for vulnerable communities and as part of our
broader efforts to reduce deforestation and the deterioration of water sources
in the region.
Its an exciting time to think about the SDGs and their universal nature.
We invite other companies to do the same.
By: Cristina Moral
Cristina Moral is the Corporate
Responsibility Manager at Ferrovial. She was previously the Head of Corporate
Analysis and Documentation within the company’s Communications and Corporate
Responsibility Department. Moral holds a degree in Business Administration and
Management, with an MBA from the European Management Program

THE SUSTAINABLE DEVELOPMENT GOALS: WHAT MAKES A UNIVERSAL AGENDA
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